- Delivery: Can be download Immediately after purchasing
- Version: Only PDF Version.
- Compatible Devices: Can be read on any devices (Kindle, NOOK, Android/IOS devices, Windows, MAC)
- Quality: High Quality. No missing contents. Printable
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Business Forecasting – 9th Edition (Ebook PDF)
ISBN-13: 978-0132301206
ISBN-10: 0132301202
Author: John Hanke (Author), Dean Wichern (Author)
KEY BENEFIT: The ninth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business examples, the book includes many cases that provide readers with the necessary link between theoretical concepts and their real-world applications. Readers should have a basic knowledge of statistics and be familiar with computer applications such as word processing and spreadsheets.
KEY TOPICS: The book first presents background material such as the nature of forecasting and a quick review of basic statistical concepts; proceeds with the exploration of data patterns and choosing a forecasting technique; covers averaging the smoothing techniques and time series decomposition; emphasizes causal forecasting techniques such as correlation, regression, and multiple regression analysis; and concludes with judgmental forecasting and forecast adjustments.
MARKET: Useful as a reference for students and professionals with job titles including forecasting manager, marketing manager, production manager, and analyst.